Search Engine Optimization (SEO) has long been a valuable digital marketing resource ever since it was introduced. This is because every business competes and desires to get the top spot in the Search Engine Results Pages (SERPs). Not only does a high ranking increase your [...]
Technology has and continues to significantly change the way consumers make their purchases. Instead of buying at physical stores or typing out their orders, consumers today can simply use voice commands to purchase online. This is made possible by the functionality called voice commerce. With [...]
Online visibility is one of the many markers for a brand's success, which rings true for international companies and local establishments. Since marketing platforms are evolving with technology, the digital space's impact on how businesses can reach their target demographic is also shifting. Brands are [...]
In order to find what they have been searching for, consumers look to Bing, Google, Yahoo, and other search engines every single day. Google alone processes a whopping 3.5 billion searches every single day; that's a staggering 40,000 more or less average of queries per [...]
Search Engine Optimization (SEO) is the surprising driving force behind small- and medium-sized enterprises’ (SMEs) surge in popularity. This is why entrepreneurships are popping up left and right since it’s much easier to establish a business now than before. However, the popularity of SEO leads [...]
Nowadays, more consumers are utilizing voice search or the ability to look up things online by saying queries out loud instead of typing them down word for word. Whether they’re using a smartphone, desktop, or another device that allows voice search, users can expect a [...]
Voice search is quickly becoming one of the most used technologies among regular users. This is because it’s easy to use and can be activated hands-free. As a result, businesses are pushed to prepare for the rise of this trend with a marketing strategy that [...]
Search engines are continually adapting to new technology to provide the best results for online users. An ongoing trend with Search Engine Optimization (SEO) is developing content fit for voice search queries. Many mobile device owners are using this hands-free feature, less to tell the [...]
The way we use technology is constantly changing as it grows and develops. For example, there’s a rising trend of hands-free and automated interactions through smart devices. Voice search is becoming more common, due in part to the improvement of voice assistants, like Google Home [...]
There are so many opportunities online today, and consider yourself lucky if you already established an online store. With this, you have an avenue to continue your operations despite the challenges in today's landscape. However, the challenge now is to drive more sales to your [...]
